Increasing retention and decreasing time between purchases

Talk
Fri 16:50 - 17:20
You don't need a laptop
Panoramic 1
Product Growth

Summary

In this session I will go over how we implemented a customer loyalty program and cover the following topics:

  • Data analysis: how we figured out we need need to work on retention
  • Product design: finding the right balance between different customer groups
  • Product safeguards: what not to forget to include if the feature proves to be unsuccessful
  • Product dashboard: what metrics we tracked after release

Who is it for?

AlbertProduct
Manager
CarolProduct
Owner
ChrisProduct
Designer
CristinaBusiness
Analyst
DianaStartup
Founders
AlexBusiness
Developer
MeganManagers
 
TamaraVisionary
Developers
TudorVisionary
Testers

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